EDEKA ROLLS OUT THE WISHCARD

In News by deseve-kusheivka

Following successful tests together with EDEKA, the first 200 EDEKA stores will be provided with cardboard sales extensions to the existing MonoCube rotating displays – another 800 EDEKA stores will follow by the end of 2015.

The EDEKA relationship is maintained together with our partner and technical service provider M&M, whereby M&M handles the interfaces between the cash register systems of EDEKA stores and Seven Miles, taking care of voucher activation. M&M also handles the logistics and merchandising.


About Seven Miles:
The Seven Miles Group operates a technology platform and develops, distributes, and sells voucher products with flexible redemption options on their platform’s own online portals. Seven Miles covers the entire value chain, developing products and getting retail partners involved (including digital infrastructure), from in-house production to sales, both online and in-store. The resulting logistics infrastructure allows Seven Miles to respond dynamically and flexibly to the needs of both individual and corporate clients in the shortest possible time.

Seven Miles operates a digital voucher platform that partners with over 500 industry leaders, including Amazon, Google, Apple, IKEA, Zalando, and Facebook.

WUNSCHGUTSCHEIN AND WISHCARD – ONE VOUCHER FOR OVER 500 STORES:
Digital Wishes GmbH was founded in late 2014 to implement the WISHCARD business model. The company’s headquarters in Brilon houses the finance, legal, HR, sales, and production departments, while the Düsseldorf office team consists of technology, marketing, and customer service.

WISHCARD is a gift product designed as a combination greeting card and gift card (gift voucher). The WISHCARD universal gift voucher may be redeemed at more than 500 different partners. The card may be redeemed at a number of top retail outlets including Amazon, Zalando, H&M, Google Play, IKEA, iTunes, C&A, MEDIAMARKT, and many more. The WISHCARD voucher is sold both in stores and online, and among others is advertised as part of TV ad campaigns on major channels like Pro7, Sat1, RTL, VOX, Kabel1, SIXX, and DMAX.